Marvel Almost Messed Up
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Marvel, movie and comic-book giant, almost made a mistake the other day, by announcing they would ‘join forces’ with Northrop Grumman, a US arms manufacturer. They announced the partnership on Friday, but have subsequently ended it after criticism from fans.
It was suggested that the collaboration profited from war. The manufacturer makes military and aerospace technology, as well as security systems for commercial use and the US armed forces.
Nope. Nope. Nope. Nope. Do not do this. Drop the partnership and run, Marvel.
— Michael R Underwood (@MikeRUnderwood) October 6, 2017
hey this is weird, uncomfortable, and sort of gross? maybe… don't partner with arms manufacturers?
— noah (@noah_j) October 6, 2017
Whoever suggested this to you should be fired immediately. Your main demographic is CHILDREN. You should be ASHAMED.
— Jorphdork Pooperson (@Raioush) October 6, 2017
The event was suddenly cancelled, following a tweet from Marvel:
This event has been canceled.
— Marvel Entertainment (@Marvel) October 7, 2017
The team up, people assumed, was to produce a comic book called Avengers: Start Your N.G.E.N. It was about the Avengers meeting up with the manufacturer’s own team of heroes called N.G.E.N. Many thought the team up was to promote the special edition of the comic.
https://twitter.com/leighmilward/status/916650662833750017
The partnership was originally to promote technology in a positive way, however, Marvel said in a statement:
‘The activation with Northrop Grumman at New York Comic Con was meant to focus on aerospace technology and exploration in a positive way. However, as the spirit of that intent has not come across, we will not be proceeding with this partnership including this weekend’s event programming,’
‘Marvel and Northrop Grumman continue to be committed to elevating, and introducing, STEM to a broad audience.’
Not a good look now, unfortunately.
This isn’t the first Comic Con event to be cancelled due to the current climate in the US. Marvel and Netflix’s The Punisher was supposed to have a panel, with John Bernthal and Marvel TV chief, Jeph Loeb. The panel was cancelled due to the nature of gun violence in the show.