News

Brits Views Not So Award Winning

6 March 2014

By Lauren E. White

Hosted by James Corden, last week’s prestigious Brit Awards saw viewers tuning in fail to meet 2013’s figures. This year only a disappointing 4.6 million views were clocked. Despite the desperate attempts to get ratings up last year, they failed even with an online broadcast, drawing in only 1.8 million overseas viewers.

The ceremony last year raked in 6.5 million views and now there’s a strong push to promote the show, aired by ITV, and to do it globally.

What’s really surprising is the fact the views haven’t met previous standards considering it was one of the best Brits we’ve had in a very long time. With live performances from Arctic Monkeys, Katy Perry, Ellie Goulding, Bruno Mars and more, gongs handed to One Direction, Arctic Monkeys, Lorde – and even David Bowie, it is utterly shocking that the ratings have slumped this year.

Launching a brand new form of voting, the Brit Awards allowed the public to vote on Twitter for the best British music video – one of the two awards One Direction scooped. Despite only 4.6 million viewers, the ceremony broke the record for most tweeted about UK show, with more than 4 million tweets.

It must be a real shame for those who missed the show in London’s O2, maybe they’ll have the intrigue to tune in next year – especially with a brand new host and some fresh music to enjoy.

 

Like this article? Please share!

  •
    Editorials Dealing with Wanting to Drop Out
    University can be one of the most challenging times in an individual’s life. Suddenly, you’re all away from home and the friends and family you love with a bunch of people who are so utterly different from you. You might not like your course, your ‘friends’ or the city you’re in. And suddenly you find […]
    Read Full Article
  • Editorials Last minute gift ideas to save you this Christmas
    It’s best to tackle Christmas gifts early, making lists and budgeting, or even scheduling time to make homemade gifts. But if Christmas has suddenly crept up on you, no need to fear, here are some last minute gift ideas to save you some stress.  1 – Sweets or chocolates Found literally everywhere and with lots […]
    Read Full Article
  • Reviews Top 3 Albums of 2020
    2020 has been the worst year on record for a long while. But we did get some good music to keep us going. If you’re expecting this list to include any Hip Hop, R&B, techno, etc., then I’m afraid you’ll be disappointed. However, at least they’re current. So, whether you like it or not, here […]
    Read Full Article
  • Editorials An Ode to 2020
    When we sat around television last year on New Year’s Eve watching the fireworks boom in London at 12am on 1st January 2020, there was a sense of hope. I remember hoping that this would be a good year – that things would be a little bit brighter for everyone than they had been before. […]
    Read Full Article
  • News Taken… But Real Life
    ‘I will find you, and I will kill you’ is one of the most iconic film lines ever, spoken chillingly by Liam Neeson’s Bryan Mills in Taken. Well, it seems that the character actually came to life in the form of a Mexican mother who hunted down ten of her daughter’s kidnappers until they were […]
    Read Full Article
  • News How Much Sugar is in your Festive Coffee?
    We all over-indulge a little at Christmas – but do you know how much sugar is in your over-indulgent festive coffee? You’ll be shocked to say the least as some coffees contain as much sugar as seven doughnuts. Cafe Nero’s mint hot chocolate is the main culprit, containing 59.9 grams of sugar, which is the […]
    Read Full Article